Braidery
Braidery

Om BRAIDERY

Braidery bygger digital hårpleieinfrastruktur for teksturert hår i Norden. Kjernen er Hair Card — din digitale hårprofil med hårtype, tekstur, tilstand, mål, kjemisk historikk, produktreaksjoner og bilder over tid — slik at du ikke må starte på nytt hos hver ny fagperson. Hair Brain, AI-veiledningsmotoren bak Braidery, bruker profilen til personlige anbefalinger for rutiner, produkter og behandlinger, og matcher deg med relevant fagkompetanse. Hjemmebaserte braidere får profesjonelle arbeidsverktøy; etablerte salonger får innsikt til å betjene teksturert hår tryggere. Braidery er bygget for alle hårtyper (1A–4C), med teksturert hår (3A–4C) i kjernen. Appen er live på iOS og Android. Norge først, deretter Norden.

Din hårreisefølgesvenn

Vårt Oppdrag

Braidery is a platform built for inclusion, empowerment, and visibility starting with hair, and growing far beyond it.

We are using AI and technology to close gaps in beauty and business, especially in Norway.

We exist because people with textured hair were left out of mainstream platforms.

We're here to make that impossible to ignore going forward.

Our Mission

Hvorfor Vi Eksisterer

Braidery began as a personal frustration—with hair care, with exclusion, and with a beauty industry that rarely sees textured hair as standard. We knew we weren't alone. So we built a tool that works for the people the system forgot.

Our surveys, personal experiences, and community feedback have shown that this is bigger than just one person's app—it's a cultural response to a widespread need for representation and specialized services.

Our Origin Story

Hva Vi Står For

Access

Everyone deserves products and professionals that understand them.

Representation

We design with culture, not around it.

Empowerment

Stylists and creators deserve the same digital tools as big brands.

Who We're For

  • People with textured, curly, coily, or afro hair

    And everyone who deserves specialized care for their unique hair needs.

  • Independent stylists and hair entrepreneurs

    Those looking to grow their businesses and reach more clients.

  • Underrepresented communities

    Those historically underrepresented in the beauty-tech space.

Where We're Going

We're starting with hair. But we see the bigger picture: a beauty economy where everyone belongs, and no one is invisible.

TEAMET

Menneskene bak Braidery.

Et lite team med tung fagbakgrunn innen sky, AI og forretningsstyring — som bygger infrastrukturen teksturert hår aldri har hatt.

  • Sandrine C. Gamman

    Sandrine C. Gamman

    Grunnlegger og daglig leder

    Lead Cloud Engineer og AI-strateg. BSc Software Engineering, UiA.

  • Henriette Folåsen

    Henriette Folåsen

    AI- og computer vision-rådgiver

    AI-forsker. PhD-stipendiat ved Universitetet i Tromsø (UiT) fra høsten 2026. Tidligere Capgemini.

  • Gisèle Gatete

    Gisèle Gatete

    Business og finans

    Business Controller. MSc BI. Kvalitetssikrer budsjett.